5 New Year’s Resolutions Every Towing Company In Edmonton Should Keep
Did you know? Approximately 30% of car accidents in Canada occur on snowy or icy roads. Whether it’s a dead battery or sliding into a snowbank, Edmonton drivers rely on towing companies to save the day.
But here’s a thought: What if towing companies could improve their services this year?
As 2025 rolls in, it’s not just drivers who need resolutions. Towing companies have a unique opportunity to step up their game. Let’s look at five resolutions every towing company in Edmonton should keep this year.
Focus On Fantastic Customer Service
Nobody calls a towing company because they’re having a great day. It’s usually the opposite. They’re stranded, stressed, and probably freezing. This is where excellent customer service makes all the difference.
For towing companies, 2025 should be the year of going above and beyond. Answer phones with a friendly voice. Keep customers updated if there’s a delay. And most importantly, show up prepared. A little kindness goes a long way in turning a bad day into something manageable.
What could help? Staff training is key. Teach your team to stay calm under pressure and handle difficult situations empathetically. A smile and a solution can turn a one-time caller into a lifelong customer.
Upgrade Your Equipment and Tech (Because Nobody Likes a Breakdown on a Breakdown)
Here’s a nightmare scenario: A tow truck breaks down while rescuing a broken-down car. Yikes. That’s why upgrading equipment should be a top priority this year.
Modern tow trucks with advanced tools aren’t just shiny toys—they’re lifesavers in tough situations. Edmonton’s icy roads demand reliable, well-maintained vehicles that can handle the job.
Plus, technology like GPS dispatch systems helps ensure faster responses and smoother operations.
Safety First, Always
Towing isn’t just about hooking up a car and driving off into the sunset. It’s hard, dangerous work, especially on busy highways or in extreme weather. That’s why prioritizing safety should be non-negotiable in 2025.
Regular safety checks on equipment and vehicles are essential and don’t forget about your team. Ensure they have proper training for handling tricky recoveries or hazardous conditions.
Also, make safety gear mandatory—high-visibility vests might not be a fashion statement, but they’re lifesavers.
If you think training is expensive, try dealing with an accident caused by a lack of it. Spoiler alert—it’s way more costly.
Expand Services To Be A True Lifesaver
It’s not just about towing anymore. Edmonton drivers need more than a ride to the nearest mechanic. This year, towing companies should consider expanding their services to meet every roadside need.
Offer roadside assistance packages that include battery boosts, tire changes, and fuel delivery. Add flatbed towing to cater to luxury or vintage vehicles. These small additions can set a towing company apart from the competition.
And hey, why not throw in some seasonal specials? Think of discounted battery boosts for those -30°C days in January.
The more services a towing company offers, the more they become a one-stop shop for drivers. Convenience is king.
Build A Strong Community Connection
People love supporting businesses that give back to the community. Towing companies can do this in so many ways, from sponsoring local events to offering free services for stranded drivers in extreme conditions.
It’s not just about marketing—it’s about showing that you care. Think about hosting workshops on winter driving safety. Or partnering with local schools and teaching students what to do in an emergency. Building trust with the community isn’t just good karma—it’s good business.
As a bonus, community efforts often lead to word-of-mouth referrals. And let’s be honest: nothing beats a customer saying, “They helped me out when I really needed it.”
Start The New Year With Action Towing
The New Year isn’t just a fresh calendar; it’s a chance to improve and grow. By focusing on customers, upgrading equipment, ensuring safety, expanding services, and connecting with the community, 2025 can be a game-changer.
So, as the fireworks fade and the resolutions begin, make sure your towing company’s goals stick. Because when you’re helping people during their worst moments, being the best matters. This is exactly what you get at Action Towing, the best service.
Our team is highly skilled and always ready with the latest equipment to provide fast, reliable roadside assistance. From heavy-duty towing to quick battery boosts, we’ve got you covered. Contact us today for professional, dependable service across Edmonton.